Abdullah Malik
Founder & CEO
Scopes every engagement and stays on it through delivery. The person you talk to on the first call is the person accountable for the build.
The people who build it.
9 of us, organised around three practices. Small enough that the person who scoped your project is still on it at handover.
Muhammad Tanveer
Marketing Lead
Works alongside Abdullah on every engagement. Owns paid acquisition and the measurement behind it, and is a direct point of contact from the first call onward.
Three practices.
Most projects pull from two of them. Here's who covers what.
Automation & CRM
3 specialistsWorkflow architecture, CRM builds and the integrations between them.
- Syed Muhammad AliAutomation lead
- Zaryab HassanCRM systems & workflows
- Ghazanfer IjazCRM systems & workflows
Engineering
2 specialistsThe applications, APIs and infrastructure underneath everything we ship.
- Hammad AbbasFull-stack & agentic systems
- Sanwal KhanBackend & APIs
Data & Design
2 specialistsWhat the numbers mean, and how a person actually uses them.
- Muhammad Ali AhsonData & reporting
- Malik ImranInterface design
You'll deal with Abdullah, start to finish.
The practices do the building. You don't get passed to an account manager, and you don't re-explain your business to anyone new.
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